For astute property investors and developers, CDJ Services is the development management company that maximises yield and returns on a development.The founder of this dynamic consultancy approached Branduo to assist with brand strategy and brand identity design for the fledgling brand. The key differentiators that were highlighted during this process informed the resulting slogan – transforming potential into legacy.

The logo and stationery developed echo the non-fussy, approachable and hands-on personality of the founder and provide a masculine and memorable palette for the brand.